Tag Archives: psychology of color

Why Is Your Favorite Color Your Favorite Color?

Psychology of Color - Segmation Digital Art GameYou probably have a favorite color, but chances are you rarely stop to think about why you are drawn to this particular hue.

For years, psychologists have been claiming that people are drawn to choice shades for particular reasons. This means that, whether you know it or not, there is good reason why your favorite color is your favorite color.

What is Your Favorite Color?

It is likely that your preference stems from personal tastes and the culture that surrounds you. After all, we develop color affinities at young ages. For instance, to make conversation with a child, it is common to ask, “What is your favorite color?” Therefore, it makes sense to think that these hues have an influence on our personalities as we age too. According to some psychologists and color experts, our favorite colors reflect parts of our personalities, but how?

One artist who correlates colors with personality traits is Oliver Munday. His color maps recently made their way into a highly anticipated book on color, ROY G. BIV: An Exceedingly Surprising Book About Color (Bloomsbury 2013).

Color Maps of Your Favorite Colors

The color maps explore long held truths about colors as well as historical events and phenomenon related to specific colors. Like, did you know the yellow pencil can be traced back to Ch’ing dynasty in China? At the time, yellow was the “exclusive imperial color for the country” (Huffingtonpost.com).

Take a look at Munday’s color map of black. “Miserable Ecstasy” and “The Vast and The Minute” it says in bold. Nobody needs to ask why these sayings are associated with the shade because they make perfect sense. As the color map enfolds them into historical events and phenomenon, like “The curious science of ink” and “Glossy vs. matte blacks,” readers begin to learn facts about their favorite color and become enlightened as to why they prefer certain shades.

Emotional Connections to Color

To some, it is fascinating to learn that the reason our favorite colors are our favorite colors are rooted in history. However, most of us understand that there are emotional reasons why we connect with certain shades. Empower-Yourself-With-Color-Psychology.com lays out what your favorite color says about you on an emotional level. Click on the link to find out what your favorite hue reveals.

If you’ve never stopped to think about why your favorite color is your favorite color, take time to explore this thought today. Use the resources and links provided in this post to identify the historical significance and emotional ties you have to your choice hue.

We live in a colorful world. Learning about your favorite color may enlighten you.

Read more Segmation blog posts about color psychology:

The Psychology of Color

Colors Change What is Beautiful

Art Therapy Treats more than the Heart

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Do Colors Change What is Beautiful

What is beautiful? The term is a bit subjective, don’t you think? After all, isn’t beauty in the eye of the beholder?

It most certainly is, but one undeniable quality about color is its ability to make all things beautiful!

This is why color-field painting, with its abstract merging of vivid colors, is responsible for some beautiful works of art. In this post we will look at how color-field painting evokes emotions and has the ability to change an environment.

By now we know how color impacts art and also stirs emotion in people. Recent posts discuss color therapy, known as chromotherapy and the psychology of color, offering insight into how color can impact an individual. As artists, we know the emotional impact art can have on us. Vivid colors can stir emotions and hold an observers heart once they pass.

Sometimes, color makes beautiful what was not beautiful before. This is the case of color-field painting; color, shape, composition, proportion, balance, style, and scale change a blank canvas into a brilliant work of art.

This style of art is very abstract and those who are best known for its development are considered Abstract Expressionists. Color-field painting emerged in New York in the late 1940’s and early 1950’s. It was a type of art inspired by European modernism and made popular by artists like Mark Rothko and Barnett Newman.

What sets color-field painting apart from other types of abstract art is the artist’s regard for paint. With the main focus being color, shape, composition, proportion, balance, style, and scale, there is less emphasis on gesture, brushstrokes and consistent actions that create form and process. In fact, the entire work of art is created by the artist who determines what elements he or she will add to convey a sense of place, atmosphere, or environment. In other words, what makes color-field painting beautiful, is its subjectivity.

Like most art, the beauty of color-field painting is in the eye of the beholder. These colorful pieces are nice accents for decoration and fun to paint too! But don’t let the look of simplicity fool you. This style is not easy to perfect and contrary to how it appears, cannot be replicated by a 6 year old!

Have you splashed your art palette with color today? Try it and see how color changes what you see as beautiful.

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The Healing Power of Color (www.segmation.com)

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As an artist, you are probably aware of the effects that different colors can have on your state of mind and emotional well-being. In fact, in a past article we discussed the psychology of color and provided an overview of how each color can impact your mood.

In this article, we’ll take a look at color therapy, also known as chromotherapy, and how you can apply the basic principles of chromotherapy in your art.

Color therapy involves using, or meditating upon, specific colors to help you find balance and harmony, both inner and outer. There are many forms of color therapy, such as:

  • surrounding yourself with a color that represents characteristics that you feel are lacking in your life, to achieve balance
  • immersing yourself in a color that represents characteristics, or states of being, that you aspire to
  • using colors to “cleanse” your physical body and achieve physiological harmony (such as practiced in Chinese therapy)

While color therapy was once regarded as a New Age fad, today the effects of colors on a person’s mind, body and spirit are well-documented. Even commercial paint manufacturers recognize the connection; some offer a specific range of paint colors that are designed to promote healing and wellness.

To utilize the healing power of color in your art, you can create paintings or drawings based on specific colors to bring about a certain adjustment in your (or someone else’s) mental, emotional, or physical state of being. You can use a combination of colors to evoke a certain state of mind. Experiment with different patterns and compositions and take note of how the paintings affect you.

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