Newsletter | Outside The Lines

We’re a community that loves jigsaw, crossword, and Sudoku puzzles. We’re hobbyists who paint and collect stamps. We enjoy reading, gardening, and hiking with the dog.

And when we’re not out bicycling or texting our Facebook friends, we’re learning about the world of art from the most user-friendly digital paint-by-numbers software found on the web today.

The Segmation Family is growing bigger by the hour. You’ll find us online and inmobile phones. We’re on Facebook, in newsletter, in blogs, and in computers all over the world.

http://www.segmation.com

Whether you’re 6 or 96 you’ll find something here to enjoy. Fine art, flags, cartoons, cactus…you name it. Sit at your computer or use it on the go. Relax. Enjoy. And when you’re ready for a break, tell us what you think.

Join the World of Segmation now for free and help create the next generation of the hottest web-based addiction. Signing up gives you access to:

A subscription to an exclusive blog
Members-only newsletters
Advanced access to the newest, coolest paint by numbers patterns and designs
Special Online Offers
A level of product development input impossible to duplicate anywhere else

Developed specifically with both the serious and casual gamer in mind, SegPlay^® Get all this – and more – today. Just tell us where to send it.

Plus it’s the perfect with SegPlay PC for anyone looking to paint by numbers while on the go. Use your fingertips like a paintbrush…but without any mess. And with our Autosave feature, SegPlay^®Mobile can pick up at a moment’s notice right where you left off.

Built on Segmation imaging technology, SegPlay^® Mobile offers an endless stream of additional pattern sets – from easy to difficult – for less than $1.

When added in to the game’s huge assortment of playing options for testing your painting skills, manual dexterity, speed, and artistic abilities, it’s easy to see how quickly the hours of enjoyment, skill-testing, and distraction can add up.

Providing guaranteed hours of fun every time you open the program, Segmation’s mobile version – compatible with iPhone 3GS, iPhone 4, iPhone 4S, iPhone 5, iPad, iPod touch (3rd generation), and iPod touch (4th generation) – puts the most enjoyable app on the web right where it belongs…in YOUR hands.

Why wait? Segmation is the perfect break during or after a busy day, so get started now! But fair warning – this game IS addictive!

And don’t forget to join the online Segmation community to keep up with our new patterns and products. See for yourself why the Internet is buzzing that Segmation is the greatest thing in the art world since the invention of the paintbrush.

Do you like to paint? Be an Artist in 2 minutes with Segmation SegPlay® Mobile (see more details here)

Segmation

SegPlay® Mobile iTunes now available for iPhone and iPad

Free Trial Downloads for Segmation SegPlay® PC (see more details here)

In a previous blog post, we explained 3 ways that artists can benefit from blogging. Basically:

A blog provides exposure for you and your work.
A blog provides insight into your working process.
A blog facilitates connections between you and your fan base.

Now that you’ve set up your blog, what should you write about? Let’s take a look at a range of topics you can blog about to keep your readers interested in coming back for more!

Give your readers an inside glimpse into your studio. Show them what you’re working on and tell them about your working process – what inspires you, what materials and techniques you are using, what challenges and surprises you’ve encountered.

Show your readers a bit about your personal life – but not too much. An art blog is an ideal way to get “personal” with your fan base and potential gallery contacts. By including cute anecdotes about something you experienced or by sharing photos of your new dog, your blog readers will see you more as a real person than as a bunch of pixels on a screen.

At the same time, be careful not to get too personal. Be aware that everything you write can affect your image, so don’t write posts about what you ate for breakfast or what TV shows you watched last night. There is such a thing as “too much information”, so before you hit the “publish” button, ask yourself, “Does it help or hurt my art business if people know this about me?”

Plug your upcoming gallery shows, competitions you’ve entered, workshops you’re leading or attending, and any other art-related events. Your fan base will be interested in seeing that you are active in your field, so keep them updated on your artistic activities. It’s okay to toot your own horn, but try to avoid “sales talk”.

Write about things that inspire you. You can write about other artists you admire, your favorite place to paint, or a cloud formation that caught your eye on the way to the grocery store that you quickly captured in your sketchbook.

Provide tips about making art. By sharing what you’ve learned about art, you can help establish yourself as an expert in your field. Other artists will appreciate your openness and potential collectors will take note that other artists look up to you.

Above all, remember to make your art blog both friendly and professional. Think of your blog as a combination of:

an ongoing conversation with a trusted gallery owner whom you have known for years
a warm welcome to a new fan of your artwork
a chance for friendly art talk over a cup of virtual coffee

In other words, many different types of people will be interested in reading your art blog, so try to write with these various audiences in mind.

Segmation

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